Was just thinking of a cartoon to illustrate the point of bad rebranding and rebonding i.e. straightening the hair just popped up in my head.
It just reminded me of a lady 
who had fuzzy hair.
When the Rebonding trend came, she went for it. Not bothering that her hair was too short nor that a face was just a little too round. Turned out a pure disaster which stayed on people’s mind for years.
You know, she could have looked so much better with this look but she didn’t listen to the right ”rebranding” stylists…
Most Talked About Clues (blog posts)